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Sunday, September 12, 2010

Sovage Premium Denim and Urban Behavior Co-Sponsor Fundraiser for Autism

Won-G, Founder of Sovage Premium Denim, has announced both companies will co-sponsor ACT Today’s! 5th Annual Denim and Diamonds for Autism event, benefiting children with autism.


Hidden Hills, CA October 23, 2010    Won-G Founder/ CEO of Sovage Premium Denim and Arif Noor Founder/ CEO of Urban Behavior announce they are proud to be the Denim Sponsors of ACT Today’s! (Autism Care and Treatment Today!) 5th Annual Denim & Diamonds for Autism fundraiser. The event will be held on Saturday, October 23, 2010 at 5839 Jed Smith Road in Hidden Hills, California. The first rate fundraiser provides grants for therapy, biomedical treatments, social skills groups, protective helmets and more for children with autism whose families can not afford the necessary tools for their child to live a productive life or reach their highest potential. Every year, community partners and business leaders generate more than $80,000 in funds to support children with autism. The red carpet event will be held from 5pm – 11pm. The event is produced by D. Plump Consulting.

“Together, we can help raise awareness to fight this horrible disorder,” says Won-G, Founder of Sovage Premium Denim and ACT Today!’s International Ambassador. “Children should not have to suffer with autism. Please join ACT Today as we step into the future to create change in the lives of those children affected by autism. “ 

The “denim and diamonds” charity event is expected to draw 300-400 supporters including community leaders, celebrities and world-renowned autism expert/researcher Dr. Doreen Granpeesheh. “When I began my career, the incidence rate of autism was 1 in 10,000. Today, it’s 1 in 100 children,” says Dr. Granpeesheh. “This is clearly an epidemic. Many children would benefit from treatment, but they have zero access because of lack of funding. This is not acceptable. Autism is treatable.”

“We are thrilled to have Sovage Premium Denim and Urban Behavior join us in the mission to provide hope to children with autism,” says ACT Today’s! Executive Director Nancy Alspaugh-Jackson. 

The event will include an outdoor silent auction and cocktail reception with live entertainment, followed by a seated dinner buffet program, live auction, dancing and entertainment provided by Bruce Springsteen’s former front man of the Steel Mill band, Robbin Thompson. Individual tickets are $100. Table Sponsorships are $1,500. For more information, please visitwww.denimanddiamondsforautism.net. 

Additional sponsors include: TWIW Insurance Services, LLC (Diamond Sponsor), The Auto Gallery (Auto Sponsor), Firemen’s Fund Insurance (Entertainment Sponsor), Judy and Jay Hearst (Paddle Auction Sponsor), and Event Sponsors RT Specialty, LLC; New Heights Entertainment, Morgan Stanley, and United Healthcare.


About Sovage Premium Denim:
/sō-väzh/, n. The voice that gives each of us the right to be free; that which lives in all human beings. Sovage provides luxurious, great fitting, denim and apparel to the sophisticated and trendy consumer. Using only the highest quality of materials, satin lining, and detailing, Sovage Denim offers styles for the everyday and special occasions. Consumers are amazed by the comfort and fit of Sovage denim! Sovage is more than clothing, it is a lifestyle. The made in the USA Sovage brand strongly believes in supporting American manufacturing jobs. Additionally Sovage is an advocate for the rebuilding efforts in Haiti, donating a portion of each sale to the One Dome at a Time Foundation.



Urban Behavior:
With a vast product range that includes denim, streetwear and the latest must have trends, URBAN BEHAVIOR offers you the price-point opportunity to express your unique personality and style. From everyday looks to statement pieces, UB designs are young, vibrant, and energetic, and embrace the multifaceted lifestyles of today’s style enthusiasts and trendsetters. 


Celebrity fans include: Nicole Richie, Christina Aguilera, Miley Cyrus, Rihanna, Rachel Bilson, Halle Berry, Jennifer Garner, Keanu Reeves, Dr. Dre, Perez Hilton, Jay-Z, Will Smith.


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